The battering ram of change

Change needs to be forced through, senior managers need to ram home the message, opposition needs to be battered into submission. Resistance will not be tolerated. Why the aggressive language?
Could it be that change with decreasing merits has to be increasingly imposed, that where the arguments for change are weak the intolerance of dissent is strong. As all sides weary of the fight does it even matter now what the changes are, all that matters is that change happens, that the political will is imposed. 

If change is a battering ram what is being battered? Or who?
Blair McPherson 

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