Public Health England commissioned NatCen Social Research to include a set of questions in its British Social Attitudes (BSA) survey to understand the public’s view of obesity and related issues. The paper, Attitudes to obesity, presents NatCen’s analysis of the results. The primary findings show that people underestimate their weight and struggle to identify the point when someone becomes obese. Almost two thirds of adults are overweight or obese. All of this combined suggests being overweight or obese is normalised in society.
Link to report
BSA is an authoritative source of data on the views of the British public, carried out annually since 1983. It uses a random probability sampling methodology to yield a representative sample of adults, aged 18 and older, living in private households in Britain. The 2015 BSA survey consisted of 4,328 interviews with a representative, random sample of adults in Britain, and a response rate of 51%.