Organisations continue to struggle with their strategies and to achieve value from programmes. Even when they have a strategy development process, plans and projects rarely have the impact that was promised.

The strategy development and validation model developed by Phil Driver, addresses the struggle of organisations to realise their strategy, replacing endless projects that don’t quite seem to deliver what the end user needs, with an easy-to-understand, implementable methodology that can be validated with evidence.

In his book Validating Strategies: Linking Projects and Results to Uses and Benefits, Phil shows how managers can define, test and communicate strategies clearly. The model at the heart of this book is PRUB :-

‘Organisations run Projects to produce Results which customers and citizens Use to create Benefits’ (PRUB)

PRUB provides an intuitive approach that links strategic planning and validation to project and programme management, to create, validate, and implement strategies and then demonstrate impact.

Phil Driver brings together the worlds of stakeholder engagement, strategy, decision making, project management and performance management. In so doing, he guides organisations to develop, validate and implement portfolios of projects, that meet the strategic needs of organisations and the customers.

For more information and to book your place please visit this APM event page.