Public events
Customer Insight in Public Services
Events - PublicStarting 29 May 2014 - 10:30 through to 29 May 2014 - 17:01
Customer Insight in Public Services
Thursday 29th May 2014 – Central London (Venue TBA)
This is a must-attend conference for individuals across the public and private sectors tasked with applying valuable customer insight to public service delivery
Expert speakers include:
· Keynote: Jamie Trollope, User Testing Manager, Customer Research Team, DVLA
· Keynote: Peter Fleming, Chair, Improvement and Innovation Board, LGA
· Brian Weston, Director of Marketing and Communications, Institute of Customer Service
· Chair: Patrick Ladbury, Director of Training, NSMC
· Dr Sally Howes, Executive Lead, Digital and Innovation, The National Audit Office
· Dr Tom Nutt, Chief Executive, Healthwatch Essex
Attend to:
· Hear how effective demand management can help cut wastage and over supply
· Improve your understanding of customer segmentation as a means of profiling service users, identifying gaps in service provision and improving outcomes
· Understand the relationship between customer experience, need and expectation and how this can inform service design and delivery
· Learn how digital integration between agencies can improve access to customer insights
· Explore innovative ways of obtaining customer feedback through social media
· Assess how established private sector consumer insight techniques can be applied in public services
For more information:
Download the brochure: http://www.capitaconferences.co.uk/pdfgen.html?filename=Customer_Insight_May_14.pdf&code=SMKH
Or contact: Naomi Wood – naomi.wood@capita.co.uk / 020 7202 0571